I’ve set up somewhere between 50 and 100 different split-tests. I don’t know the exact figure because I’ve never tracked it. Plus, the tests I’ve conducted are divided between multiple Google accounts, therefore difficult to track.
Anyhow, during the last video, I shared some interesting split-test results with you.
Today, I want to show you how to set up your first split-test. It’s actually not that difficult. Once you get the hang of it, it should take you no more than about 5-10 minutes to set up a new test.
What’s interesting about this video is you get to see me set up a new test on my own web site, but you don’t get to see the outcome… yet. That’s because this is a brand new test. I don’t even know the outcome!
So as you watch, take a look at both versions of the page and decide which one you think will win, and why. I’ll create a new video in a few weeks to let you know the outcome of this test.
Alright, enough of my yapping. Watch the 21-minute video “Setting Up Your First Split-Test” below.